Sunday, November 6, 2011

Fresh Marketing for 2012

More than likely, by this time of the year, you have completed your marketing plan for the first quarter of 2012.However, I want to take this opportunity to introduce you to three new systems that Gradient is now offering and that debuted at the Summit last week in Austin.


Most successful producers incorporate at least 3 types of marketing efforts into their arsenal – these efforts can be anything from seminars to newsletters to concept events as well as other successful approaches to garner the attention of their prospects. Please feel free to use one, two, or even all three of the following topics to create additional opportunities to secure new prospects!

Our Social Security System - It is our belief that this marketing technique is a MUST. The topic of Social Security applies to every prospect or client that is 62, going to be 62 or is past the age of 62 which includes pretty much everyone you want to talk with! If you are looking to see more people this program is perfect because EVERYONE has at least one of the following questions, which our system and reports will allow you to answer on their behalf:

1. Should I take income Now vs. Later?

2. What are my Spousal Options?

3. What is my impact on working in retirement?

4. Is there Taxation to my benefits?

5. How do I solve for my Income Gap?

If you have not reached out to us about incorporating Social Security as a marketing tool into your business, call us right away.

Empowering Women - This marketing program is designed to specifically assist women. One of the reasons this niche is important is women typically outlive their spouse by 6 years and it can prove to be a very lucrative marketplace. If you are looking for marketing to a target audience, this could be what have been waiting for.

Sawblade Marketing - A very clearly laid out, easy to follow referral program that will hold your hand every step of the referral way. This system includes helpful how-to’s, scripts, and action plans to keep you and your stream of referrals headed in the right direction.

Make sure to call TODAY and let me know which of these systems you would like to begin using to ensure you reach your 2012 goals!

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